In a time where fashion often comes at the cost of ethical considerations, ABURY Foundation gives a glimmer of hope, merging style with social responsibility. Based in Berlin, this social business is a platform for handmade fair trade accessories and interior design, primarily sourced from the vibrant city of Marrakesh. All profits are re-invested in women’s and girls’ empowerment projects as ABURY aims to leverage women’s potential and support them in creating independent lives.

ABURY is deeply committed to empowering women globally, particularly in regions where gender equality is not realized. According to the ‘Global Gender Gap Report 2024,’ gender equality is still 131 years away in some parts of the world. ABURY aims to bridge this gap by strengthening women’s positions, and enabling them to lead self-determined lives.

Education is the cornerstone of ABURY’s social impact strategy. The brand believes that holistic education, encompassing both classical schooling and vocational training, is essential for women to achieve professional success. They provide women with the tools they need to be financially independent, from business idea conceptualization to execution.

The motto of ABURY is TOGETHER. The brand is committed to fostering an environment that encourages discourse and mutual learning, irrespective of skin color, gender, religion, age, education, or income. This commitment to inclusivity is evident in their global network, where people from diverse backgrounds can learn from and help each other.

Andrea Bury, the CEO and Founder, emphasizes that empowering women is not just a gender issue but a crucial step in preserving our planet. The leadership team, including Petra Hoffmann (CPO), Heike Janssen (Head of Finance), and Britt Hess (Head of Circle of Friends), shares this vision. They bring diverse experiences and perspectives, united by the belief that education and independence are vital for women’s self-determination.

ABURY stands out for its ethical business practices. As a registered gGmbH (NGO) all profits are re-invested in their community projects. Every manufacturing process is transparent, and the brand promotes sustainable production. This commitment to transparency not only builds trust but also educates consumers, making them an integral part of ABURY’s social mission.

ABURY is a lifestyle choice for those who believe that style and social responsibility can coexist. It’s a platform where every purchase amplifies a voice, empowers a community, and makes the world a little better, one beautiful product at a time. With its focus on women’s empowerment, holistic education, and cultural exchange, ABURY is not just shaping fashion; it’s shaping the future.

To learn more about the ABURY Foundation or to join the ABURY Circle of Friends, please visit the Website abury.org.